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Innovation in Business

To enable students to utilise innovation to establish and maintain competitive advantage in increasingly unpredictable business environments.

Course Code AMIB600
Level 6
Credits 15


  • Analyse an existing organisation or sector and make recommendations about ways to optimise innovation.
  • Apply contemporary innovation practices to improve the performance of a given organisation or sector.
  • Identify and evaluate the key roles and features of innovation in competitive business environments.
  • Analyse the impact of specific innovation practices for a given organisation or sector.