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Essential Radio 2

To enable learners to develop knowledge, skills and attributes in sound, text, vision, marketing, and digital assets necessary to function as a member of a team working in a radio environment.

Course Code BCRD502
Level 5
Credits 30


The learning outcomes for this course are:

Demonstrate the personal and interpersonal knowledge, skills and attributes required of an ethical and legally compliant media learner.

Apply knowledge and skills to create and present information and entertainment content for radio and related media environments.

Utilise foundational radio sales and marketing concepts to design and pitch advertising and promotional content.

Use te reo Māori and tikanga in a media context appropriate for bicultural Aotearoa New Zealand.

Delivered as part of the following programmes