DegreeFull-time, 3 years
Annual Fees(indicative 2019)
Course related costs$1000 per year
Domestic Applications due
|Received all year.|
International Applications due
|Christchurch - Madras Street|
About this programme
Learn how to generate ideas, solve problems and design innovative solutions in advertising, marketing and communication design.
Core skills taught include design strategies, graphics, branding and communication, typography, art direction, drawing and illustration. In addition, students will choose three courses from a range of electives, which will enable them to develop complementary skills in particular areas of interest.
As well as studio courses, students will complete a group of core courses in academic subjects. These include both professional and contextual studies, which will give them developed communication skills, a background in the history and sociology of creative practices, insights into contemporary professional ethics and some business skills.
As a design graduate, you'll be ready to take on a rang of roles including advertising agency/design studio creative, self-employed graphic designer, web designer, app designer, book/magazine nillustrator, motion graphic designer.
You may even move into gallery or museum work as a designer or curator, or work in set design for stage, television or film.
Graduates may choose to enrol in a wide range of programmes including postgraduate study including:
- Bachelor of Media Arts (Honours) (Wintec)
- MFA (University of Canterbury)
- PGDipFA (Massey)
- Postgraduate Diploma in Art and Design (AUT)
Recommended school subjects
- English or English-rich subjects
- Art History
To complete this Degree you are required to complete 360 credits. Please browse the guide below to view the course options currently available within this qualification.
To be a full time student you need to maintain a workload of 120 credits per year. We recommend you talk with us to ensure you choose electives to benefit your future career.
NCEA Level 3 (60 credits at Level 3 and 20 credits at Level 2 or higher) which must include 14 credits at Level 3 in each of three approved* subjects and
- Literacy* - 10 credits at Level 2 or above, made up of 5 credits in reading, 5 credits in writing and
- Numeracy* - 10 credits at Level 1 or above (specified achievement standards, or unit standards 26623, 26626, 26627)
If you have undertaken examinations other than NCEA (e.g. International Baccalaureate, Cambridge Examination), Ara will assess your qualification for academic entry equivalency.
* NZQA approved subjects: see http://www.nzqa.govt.nz/qualifications-standards/awards/university-entrance/
Still want to study but don't meet the Academic Requirements?
If you show that you have equivalent skills for tertiary study gained through study, work and/or life experience, you may be able to gain alternative entry.
Note: The number of courses you have to complete for this qualification may be reduced where you have relevant credits from previous study, or evidence of similar learning or experience in the workplace. Contact Ara for advice.
In addition you need to:
- Provide a written Statement. You will be required to answer three set questions based on their portfolio and future aspirations.
- Present a portfolio demonstrating your art/design work with your application. The portfolio should comprise 16 photographs of visual work including art, graphic or design work in any media giving clear evidence of your ability to generate ideas and concepts towards a specific purpose. Drawing (process, descriptive or imaginative), composition, and technical skills will be given special consideration.
- You may be required to attend an interview if there are any questions raised by your portfolio or written statement.
What if English is not my first language?
If English is not your first language, we want to make sure that you will be successful in your chosen programme of study.
Please provide a result from a test or qualification on the acceptable alternatives English Proficiency Outcomes Chart.
- If you are a New Zealand Citizen or Permanent Resident, complete an Admission and Enrolment form and Ara will contact you regarding a free assessment.
- If you are not a New Zealand Citizen or Permanent resident, book an IELTS or other test through the Ara Examination Centre or in your home country.
IELTS scores used must be taken from a single IELTS Test Report Form and are valid for two years from the date of the test.
What if I have achieved NCEA Level 3 University Entrance?
You do not need to provide additional evidence of English Language skills.
OVERALL IELTS REQUIREMENTS
When there are limited spaces available we follow a selection process ranking applicants based on your application. Waitlisting is also available for this programme.
To apply for this programme please:
- Complete the Admission and Enrolment Form and submit this with the other application requirements.
If you don't meet the criteria for entry into this programme, we can help you meet entry level with our foundation and bridging programmes.
Your on-the-job experience may count towards part or even all of this qualification. To learn more, contact our Centre for Assessment of Prior Learning (CAPL) .
If you have work experience in this area, or a relevant prior qualification, you may be eligible for credit recognition towards this qualification.
Contextual Studies 1
Design Principles - Visual Language
Technical Skills - Communication
Ways of Seeing - Image and Text
Book Art Elective
Branding and Persuasion 1
Branding and Persuasion 2
Content Management Elective
Contextual Studies 2
Figure Drawing Elective
Interpretation and Information 1
Interpretation and Information 2
Introduction to Screen Printing Elective
Spatial Design Elective