CPIT fronts Ballantynes’ first Fashion Week event

CPIT fronts Ballantynes’ first Fashion Week event

Iconic Canterbury department store Ballantynes has organised a competition for CPIT fashion design students in early October.

Organisers of the Ballantynes Fashion Week 15 have selected five garments created by CPIT Diploma in Fashion Technology and Design students for inclusion in the competition, which will be displayed in-store October 1-6.  This will be the first year Ballantynes has run a fashion week.

Open to CPIT students only, the competition winner will be selected by public vote and receive a $350 Ballantynes gift voucher plus a one-on-one session with well-known designer Karen Walker.

CPIT fashion programme leader Niki Chrisp said Ballantynes staff had initiated contact with the institute to talk about ways to highlight what was happening in the Canterbury fashion scene.

'It presented a great opportunity for our students to showcase their work within the Christchurch community. Allowing the public to vote on the chosen designs makes it a real-world experience for the students."

Voting will take place from 1-5 October and then the winner will be chosen and announced on Tuesday 6 October. 

Chrisp also said the event was timely with CPIT recently announcing its move to a fashion degree as part of the Bachelor of Design, next year.  Pending New Zealand Qualifications Authority approval, the three-year programme aims to extend the scope of students' work, to make them more competitive in the international fashion industry. Events like Ballantynes' fashion week would be increasingly important for students to gain industry experience and exposure, she said.

Fashion week project managers Bridget Upton-Gill and Chelsay Mayor said the design brief was "Ladies Day at the Races" to tie-in with Cup Day in November.

"Garments were chosen not only because they fit the brief, but because they could be accessorised and styled with items found for sale at Ballantynes," Mayor said.

Fashion week would also include a "Backstage at Ballantynes" workshop and tour on Tuesday October 6, for the public "to go behind the scenes at the store and hear from people working in the industry".